The city tourism operation: history and scope
Pontiac has operated a city tourism office in some form since the 1980s, but the modern operation — focused on Route 66 heritage tourism and downtown promotion — dates to the early 2000s as part of the broader effort that produced the Hall of Fame & Museum (2004) and the Walldogs Murals (2009). The tourism office is a department of city government, staffed by paid city employees and supported by various community volunteer organizations including the Route 66 Association of Illinois and the Pontiac Chamber of Commerce.
The office's scope spans visitor information services (the in-person counter at the Hall of Fame & Museum, phone inquiries, website operation), promotional and marketing activities (Pontiac advertising in regional travel publications, social media, Route 66 trade-show participation), event coordination (the annual Route 66 Hall of Fame Gala, Pontiac's contribution to the broader 2026 Centennial programming, occasional concerts and mural-related events), and downtown business support (coordinating with restaurants, shops, and lodging providers on visitor capacity, special promotions, and joint marketing).
The office's website (pontiac.org and the city's tourism subdomain) is a useful pre-visit planning resource, with current information on museum hours, the printed walking-tour maps available for download, restaurant and lodging directories, event calendars, and general visit-planning guides. The Centennial-year content for 2026 has been substantially expanded with specific itinerary recommendations, event programming for the centennial summer, and updated visitor logistics.