Amarillo
Hub city of the Panhandle
Amarillo is the beating heart of Texas Route 66 — a hub city where Cadillac Ranch, the Big Texan Steak Ranch, the historic Polk Street district, and the legendary Nat Ballroom converge. With a population of nearly 200,000, it offers the most services and lodging options on the Texas stretch.
The city sits at the crossroads of I-40 and I-27, making it the natural base for exploring the entire Texas Panhandle section of Route 66. From the spray-painted Cadillacs to the towering Big Texan sign, Amarillo delivers iconic roadside Americana at every turn.
exploreThings to See & Do
Cadillac Ranch
CAN'T MISSTen Cadillacs (1949–1963 models) buried nose-down in a wheat field. Created by the Ant Farm art collective in 1974. Bring spray paint — adding graffiti is encouraged.
Big Texan Steak Ranch
CAN'T MISSThe legendary Big Texan has been feeding Route 66 travelers since 1960. Famous for the 72-ounce steak challenge — finish the entire meal in one hour and it's free. Over 10,000 people have completed it.
Amarillo Livestock Auction
The world's largest cattle auction, held every Tuesday. Watch real Texas cowboys work the ring — a genuine Panhandle experience you won't find anywhere else.
Polk Street District
Amarillo's original downtown along the Route 66 alignment. Art galleries, antique shops, and the restored Paramount Theatre (1932) anchor this walkable historic district.
restaurantWhere to Eat
Big Texan Steak Ranch
Steakhouse$$RT66 CLASSICBeyond the 72-oz challenge, the regular menu features excellent steaks, Texas BBQ, and rattlesnake appetizers. The building itself is an unmissable roadside landmark.
Golden Light Cafe
American$RT66 CLASSICAmarillo's oldest restaurant, open since 1946. Famous for hand-pattied burgers and live music. A true Route 66 dive bar with character.
Tyler's Barbeque
BBQ$Authentic Texas BBQ with brisket that rivals the best in the state. Cash-only, paper-plate dining — exactly how BBQ should be.
Tips for Visiting Amarillo
Visit Cadillac Ranch at sunset for the best photos and fewer crowds.
The Big Texan offers free limo rides from local hotels — call ahead to arrange.
Walk the Polk Street District for galleries and antique shops on the original Route 66 alignment.